Impact

At Digital Green, we believe real impact means helping farmers make better decisions that lead to stronger harvests, higher incomes, and more resilient lives. We combine the power of technology with the lived experience of farmers to ensure that the advice they receive is timely, trusted, and grounded in local realities. By centering farmers in everything we build, we’re helping create a future where food security, climate resilience, and economic opportunity are within reach for all farming communities.

What it takes

Reaching farmers at scale requires more than good ideas. It takes solutions that are easy to access, low-cost to deliver, and built to reflect real-world needs.

That’s why we design tools like FarmerChat to work for people with limited time, connectivity, and literacy. By investing in open-source, AI-powered platforms, we reduce the cost of delivering high-quality advice while improving its accuracy and relevance. We also engage directly with farmers, extension agents, researchers, and partners to continuously improve our tools based on feedback from the field.

Climate-smart agriculture

Farming is becoming more unpredictable, but farmers can adapt—if they have the right tools. Extreme weather is already disrupting harvests worldwide, and the FAO estimates that climate change could cut crop yields by 10–25% by 2050.

As these risks rise, so do farmer concerns: the majority of questions we receive through Farmer.Chat relate to pests and diseases, which are growing more severe due to shifting climate patterns. Left unaddressed, these threats don’t just affect individual farmers—they put entire food systems at risk.

We integrate climate considerations across all of our work, delivering timely, localized advice on soil health, water use, crop selection, pest and disease management, and more. Whether managing a dry season or recovering from a flood, we help farmers make informed decisions that strengthen their resilience and protect their livelihoods.

By pairing AI with local expertise and farmer feedback, we ensure our guidance is not only data-driven but ecologically grounded and responsive to the realities farmers face every day.

Gender inclusive design

Women farmers play a vital role in agriculture but often face greater barriers to information, resources, and decision-making power. That’s why we design our tools to reflect the realities of their lives. We’ve learned that women use Farmer.Chat differently than men—often at different times of day, asking distinct types of questions, and engaging more frequently through shared phones. These behavioral insights shape how we design features, content, and delivery—ensuring the platform works for both women and men, and supports how they make decisions together.

We prioritize voice-based interfaces, integration with community groups, and partnerships with women’s organizations that help close the digital gender gap. By embedding inclusion into the fabric of our tools, we’re not only expanding access—we’re enabling women to shape the future of agricultural advice.

And it’s working. In a recent 60 Decibels study, 96% of women reported greater confidence in decision-making after using Farmer.Chat—outpacing their male peers and underscoring the platform’s potential to advance women’s leadership in agriculture.

Impact

Cost Reduction

Historically shown to be 10x more cost-effective than traditional extension models, reducing the cost per adoption of improved farming practices from $35 to $3.50
Tech-assisted solutions

Reached more than 8.2 million farmers, 43% of whom are women
Adoption of agricultural practices

Over 80% of FarmerChat users applied some or all of the advice they received
Increase Income

Increased farmer incomes by up to 24%
Increase production

Increased crop yields by up to 17%
Gather Data

Helped over 104,000 government extension agents facilitate video-training screenings and capture farmer feedback and data

Success Stories

Diagnosing Crop Threats with a Tap, Not a Lab
Sweet Success: How Modern Beekeeping Is Changing Lives in Ethiopia
Women Who Grow: How women farmers in Odisha, India are at the forefront of the digital agriculture revolution
Breaking Language Barriers: Empowering Ethiopian Farmers with Multilingual Digital Agricultural Tools
Farmer.Chat: Shaping Modern Agriculture for Youth in Kenya